ULTRA RED� is an 50:1 ultra high concentrate color enhancing shampoo that does not contain soap or detergent. ULTRA RED� contains Strawberry Extract for ultimate color enhancer for red or copper coats. Removes odors, dirt, grease and leaves a fresh scent and great shine. ULTRA RED� is mild, pH balanced, natural and bio-degradable. Formulated for dogs, cats, puppies, kittens, ferrets & farm animals. MADE WITH: Avocado oil, Aloe Vera, Dl Panthenol, Bixa Orellana extract, Vitamin A , Vitamin E, Nettle extract, Chamomile extract, Comfrey extract, Henna extract, and Strawberry Extract.